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IT’S THE TOUGHNESS OF A LAND THAT MAKES ITS BEAUTY.
TOUGHLANDS STORIES EXPLORES THE TOUGHLANDS AND THOSE WHO TAME IT TO INSPIRE YOUR RIDES.

EPISODE 2

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AFFORDABILITY

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Every day, James Rebanks rides his Can-Am quad across the countryside to take care of his sheep. Without it, going from a flock to another would become seriously problematic  since he keeps them pretty far apart from each other.

Fields, mountains... Rebanks dispatches his flocks in places he would never access with a car, or that would take hours for him to walk to. So he needs it to be operational on a daily basis and in the long term. No matter what. 

He needs a reliable machine. Sturdy enough to resist the hard weather conditions, the rocks, the slopes, the mud, and even his rough driving. Sturdy enough, but light enough as well, a machine that’s easy to drive and agile on the steep mountains, through the puddles and the rocky paths.

That’s why on a daily basis James uses an OUTLANDER 6x6 that works in extreme conditions (slope or mud for example).

However, the OUTLANDER 450/570 is already/also an affordable option. An everyday companion for all work he has to perform: from fencing river to support heavy load across fields and mountains.

Can-Am, its core values, and every single model, accessories and innovations were born from the tough lands and thought to fit their problematics. Hence his ATV intrinsically and naturally provides answers to James Rebanks’ priorities. Just as every single model responds to the highest standards, the standard of the tough lands. And that’s the brand DNA. 

But, more than a simple tool or just a ride, his Can Am has become a work partner to Rebanks, and he knows he can count on it. Thanks to the large range of accessories Can-Am proposes, he is able to adjust his machine to the work that has to be done. He can use the gear grips to carry his tools on the front, he can take his dogs with him everywhere in the rack. He made his very own machine to fit his work days, whether he has to chop wood, make fences, watch the flocks or even go get something from the grocery store. And each of his Can-Am machine marks kind of an era in his life.